Why my WordPress website is not showing in Google search

Why my WordPress website is not showing in Google search. It comes down to just one thing and if you don't get it right you are lost forever

Estimated reading time: 8 minutes

Is WordPress any better than other blogging sites?

No, it is not the fault of WordPress. In Fact, WordPress is designed for blogging and provides all the tools to get it right.
Over 30% of all blogs are written in WordPress and this includes punters like you and me plus top 100 companies.

Therefore a free WordPress site will conform to search engine rules and rank you well if you do what they say.

How does Google rank your blog?

You will see writers going on about algorithms that sort through all sorts of fancy reasons to rank your site ahead of everyone else.

That is why we have SEO tools screaming at you to do all the little bits that can take you to page one of a search term.

When you realise that page one is the only place to hang out you really need to understand what needs to be done to get you there. If you are not invited to this party everything you have done is just wasted talent.

First of all answer the bloody question.

If someone wants to understand why tyres are black they could not care less about White Walls that are now trending. If they wanted to know about White Walls they would have asked.
The closer you can relate to the actual question the better Google will look at you and consider you for a page one position.

It is all so a bit about history?

When the trendy in-crowd have hogged page one for a long time it will be hard, if not impossible, to muscle them out of the way. That is just life and when they are doing everything right Google does look after them as the good friends they are. Sort of mates from High school and they share a lot of history so why should this outsider come barging in?

However Authority carries power

Why my WordPress website is not showing in Google search

When you have been espousing full understanding about black tires and have the audience in your hand you may well be unrimmed.

When the head guru at Firestone, the noted Dr. Curbside, writes about Tyres then Google gets all excited. He is really taken by people with knowledge that know a lot more than you or me. Or pretend to know but flirting with Google and flashing those credentials around has him all weak at the knees and hence you get an invite to the party and another sucker gets booted out.

Some writers that know all this authority stuff will pretend that they have talked to the right people
In their article, they will reference Dr. Curbside and borrow his credential to back up their point of view. They might even mention that Prof Goodyear also agrees, so what they are saying really carries a lot of weight.

Use authority to grow your status

Strong competition is hard to climb over

Every school has an in-group. They rank before anyone else because they are in a final year and you are a couple of years behind them.
Therefore getting past all these long-term players will be very difficult and that is why you avoid the crush.

If the competition is just too dammed high then go to another party where the B group hangs out. There you may get to be in the influencers that you seek to be.
Being King of a small group still makes you king however being ignored on the big page is still being on the outside.

That is why heavy competition is so dammed important and when you ignore this simple fact no one will find you.

Seek Keywords with low competition.

Why my WordPress website is not showing in Google search and Keywords

The number one crytical factor is your Keyword

Get this wrong and they tear up your invite and throw it away forever. If your choice of words, the words that people search by, is not spot on the door detective relegates you to the back of the class.
That is why we look for words that have low competition but still have traffic.

The question Maybe “what Tyre pressure do you have in a Porshe for race day”. The correct answer may well be “Porshe tyres need to be underinflated to get grip on race day”

You have included Porche as a word, Tyres are what we are talking about and Inflation as a closer. These are three Keywords put together to answer a question.
Talking about Toyota or tread ratings and water channels can answer the same question but that is not what we asked for.
To find these answers we use a couple of important tools that indicate your opportunity to rank.
The first is a product called Jaaxy which is a keyword tool. It is designed to indicate both traffic and competition so that you can start your research with a good deal of clarity.

Choosing a good Keyphrase

Why my WordPress website is not showing in Google search

Whilst writing this I dreamed up a Keyword that was going to be easy to rank with and would show you what I mean. It does more than that and I will tell you why.

Not many people actually search for this term, <10 however 100 people have written about it . (QSR indicates a number of competing sites)

Therefore if you chose this as a keyword you have very little traffic and a bundle of competition. Go to the back of the class.

But wait.
let's have a look at Google first. Type it into Google using ” ” and you will find no one answers that question exactly. They all have general answers so you could in fact rank however traffic is still pretty small.

This is the way we search for Keywords that rank when there are a couple of Million blogs being written every day and we want to be in the A-class.

A free Jaaxy Keyword tool is available in the training at Wealthy Affiliate

I threw this heading in because it is often searched by those wanting the correct answer.
However, I hope by now you will realise that Google does not take bribes.
Google wants content that meets the rules and cares not whether you use WordPress or Blogger or any other free site.

Why my WordPress website is not showing in Google search is simply that you did not understand what you were doing. Plus there is no fixing it. When you choose a Keyword you are stuck with it and any changes will wipe out any traction you may have gained.
Change your Keyword to better reflect the question and start over.

Conclusion

Let's go for a quick summary

WordPress sites are excellentThey were designed for blogging
You need to answer a questionOr solve a problem
Google likes time to consider your blogIt won't rank on day one
Authority is importantIn fact necessary
Too much competition is badYou will never rank
Keywords are everythingOr Keyphrases or long-tail words
Google does not discriminateEveryone is equal
If you are not getting readStart over

It is a lot to consider but getting to page one depends on how you approach the problem.
WordPress works, Google has rules and Keywords are the most important tool.

Why my WordPress website is not showing in Google search by Peter Hanley

Peter Hanley About

Peter Hanley

I have been in business for many years and the internet to find ways to grow your business faster

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