Online Business Marketing

Online business marketing is a blog to keep you up to date with all the latest internet trends and to grow your business to the next level.

There are things you must do and many you should do.

First of all, Let's start at the beginning and move through the things that will make a difference.

• Building your Website and learning SEO
• A Mobile-friendly site and open speed are necessary
• Your contact details are always above the fold
• YouTube and list growth strategies
• Social media marketing and what to choose
• Emails and Newsletter marketing for beginners
• Extra training in every subject
• Testimonials from those who have done it

Internet marketing has changed, and even more so because it is changing regularly, so you need to be on top of the game.

Furthermore, if you are doing it wrong you are moving out the back door quicker than you think.

Your web page is the front door to your business
So, if it is not correct, you may as well hang up the old “Closed for today” sign.

There are new and important issues here and ones you simply must do.

Your website, SEO, and customer contact

We will show you the ways to make your website move viewers to customers with simple tricks and tools.

The internet has changed, and you need to change with it and understand how you can increase your chances in business.

Every business should have a website, and we will all agree, but businesses should have a site that works for them.

I have written more on this in an attached blog, where you can read further information on  webpages

Web pages are there to sell your products or knowledge. They are not to be confused with other media and must dominate on their own.

What are the best web pages telling you?

First of all, if you are not mobile-friendly you miss up to 50% of the action. 

You can check your site at Mobile Checker.

Next is your telephone number and address above the fold.
Often when I am out I need to seek a company on my mobile. Nothing is more annoying than having to search for an address. Make sure your site is correctly set up from day one.
I looked at struggling businesses and provided a few remedies for them

Finally, in this section:

You should have a call-to-action button to buy.

This is my summary of your number one item.

Current internet training is important to every business owner. I use and recommend the free package at Wealthy Affiliate

Next, we will look at SEO in Online Business Marketing

SEO

The basis of every website is its SEO performance. 
This was once the domain of the wizards, and now a few easy steps can take you to the top.
We will discuss this further on one of our pages based on SEO for business

You can do SEO yourself in many situations, provided you follow a few basic rules.

Your page title or domain needs to be in your meta title and a couple of times throughout the site. Simple stuff, but most often forgotten.

Your headlines start high, flow down to low, and don't jump all over the place. Often a disaster.
Your pictures all need alt tags with a description or your keyword.

Ok, those are just the key points so you should learn them all in SEO for business

The number-two search engine is now YouTube

The rise of YouTube has been significant in that it is now searched nearly as many times as Google.
They search for content that

Show your brand
Information on how to do things
Direct sales
A lead-puller for your market

This should be part of your tool kit

Online business marketing includes a list.

List growth strategies

The value of a list to a business is worth many thousands of dollars. Not just in earnings income but as a sales asset.

You must build a valued list and use it often to entertain and create know-and-like values for customers to return time and time.

I have written more on this on List Growth and it is well worth a read.

Online business marketing and social media

Does social media work well for business

LinkedIn

Facebook

Instagram

Twitter

TikTok

This is a long and interesting subject.
social media and needs your consistent attention.

My first lesson here is that whatever medium you choose, it must be current.

We often search social media to get a feel for a business, who it is, and what they do.

Going to a site that is neglected quickly turns us off and we most often move on.

You don't have to do all the media, but you must do some.

LinkedIn is a must-do. It might not sell or entertain, but many use it as a contact builder.

The most growth is probably coming from Instagram, as the young and trendy surge ahead.

Understand how the media works to win an audience

Facebook is still the largest of the media groups and works a treat when it works well.

Finally, Twitter is also a current flyer. Can you dispute Donald Trump, who has made it an art form?

Does email still work?

Here, we look at your everyday emails and see what they can do for you

Then we move on to bulk emails and the reasons and ways to benefit.

Newsletter

Probably the most important tool in your market and why you must use it. Newsletters work

Plus, we will look at list-building and the importance of your brand.

There are no emails without a list.
It's one of the best assets you can have if you do it properly.

Online business marketing uses SMS

The use of SMS in your business

Single-use SMS from a computer

Bulk SMS and instant satisfaction

Inbound SMS for time-saving and customer benefit

The total internet training package

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In the past, you had to employ people to do all your internet marketing.
Now after just a few hours of free training, you can take yourself to a new level.

You will learn WebPage building from the start, learn about Domains, Keywords, SEO, and all the other bits that go into making a great site.

Click above or direct to a Wealthy affiliate to enter a world of surprises without paying a dollar off your hard-earned income.

Online business marketing and training.

Can you learn from internet training

Little Mamma, a housewife with three kids, created a living income with Wealthy Affiliate

A 20-year-old kid in Taiwan banked $40,000 in a day with a new course developed at Wealthy Affiliate

An 80-year-old grandmother got accepted into a limited challenge competition for budding entrepreneurs.

Pricing for Wealthy Affiliates

Internet training and scammers

We have all been scammed at some point and lost money or been burned for time and confidence.
You can avoid most of the problems by researching before you play
Scammers and more

Read the stories of many more at Wealthy Affiliate

Hi, I am Peter Hanley, a long-time small and medium business owner. Ten or so years ago I decided I had to get a handle on this Internet stuff and just how it impacted my business.

Quite frankly I got sick of people telling me how to fix these issues and then issuing big bills for their overrated time. $10k for a Website, $800 a month for SEO I was getting ripped off and I got sick of it.

They would tell me things in mystical ways that I had no way of understanding and could only nod my head in agreement.

So I chose the path of knowledge, a path that would give me insight into knowing what I wanted.

Yes, I still employ some people but now I tell them what I don't want and what they think and get them to quantify the results.

I was free of uncertainty and free of large bills to build my business.

Admittedly times have changed and the Internet is now much easier to understand and use and that is a benefit to you.

However, the internet is now much more important than ever before and it is a get-in or get-out-of-style situation.

So let's get you in and run your destiny with a little help from me and my friends at the 
Wealthy Affiliate

Peter Hanley    Home

Online Business Marketing by Peter Hanley

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