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Blogging for SEO-tips for beginners and anyone not getting results. Without good SEO you will not be read so get your SEO right before you start.

What is SEO and what can you do about it?

First of all, when you have an internet presence people get to you by free methods (SEO) or paid ways like advertising. Therefore the use of SEO can mean the difference between a really bad flow of traffic and people rushing to read your blog. Wikipedia explains it as SEO unpaid searches.

In short, Seach Engin Optimisation is simply using the search engines to marshal keyword traffic to a page on which you appear.

10 important blogging tips to start your journey

1	Keyword or Key-phrase	Both mean the same thing now
2	Blog length	300 to 3000 words
3	Your Blog Headings	Be they #2 or smaller
4	And pictures	Must include Alt description
5	Meta title & description	Include your Keyword
6	Sentence and paragraph length	The number of words
7	Links in and out	A priority
8	Spelling	How to be perfect
9	Transition words	Positive power
10	Seeking help	Online guidance

1. Keywords or Key phrase

When keywords started they were just a word that you typed in to find something online.
Nowadays we type in a string of words, often called Long tail keywords to give Google an idea of what you are looking for.
The longer the tail the better the chance of finding what you want. For e.g.
Nike is a Keyword.
* Then Nike shoes
* Or Nike shoes for men
*Maybe Nike shoes for men in brown
* After that Nike shoes for men in brown in New York
* Nike shoes for men in brown in New York on special

This can go even further however you will understand what I mean by long tail or keyword phrase.

Finding great topics

Traffic, competition, and a first-page option

Your aim is to be on the first page of a search term. Why? Because nearly 90% of people never move past page one and furthermore page one is half filled with advertising therefore it is always a struggle.
For the word Nike, there is a whole bundle of searches. in fact about 1.7 million of them so we need to bring it down to about 100 for really good access.

Competition is very strong for this word, there are hundreds of thousands of outlets flogging all sorts of Nike so you need to be different. Fortunately, there is an easy way forward

Your Keyword tool

This tool is free to use for most common terms however there is an advanced version for those wanting more.

Using the tool is a daily necessity therefore save the link for later. There are other tools as well however they all do much the same thing and learning how to use them is the key to success.

How long should a blog be?

This is a piece of string story that has many variations so I shall make it a bit easier for you.

You will need at least three hundred words for a blog to be recognized, then an average result of 1500 words going right through to 3000 or more is an easy answer.

This answer comes from a variety of experts that generally accept 1200 as a minimum blog length.
At the start of your journey, this will be a trek to reach over a thousand words and in fact, 300 seems to be a daunting task as you try and think of things to say.

It is important to remember that most of us have a limited attention span so we really need to be entertained with early access to an answer. In fact, before the first fold is considered a strategy.

What is the question? What is the answer? Why did you give this answer and what should they do about it covers most writing?

I have written more on this in copywriting for blogs.

Blogging for SEO-tips for beginners and to clarify your structure

Headings in a blog have structure

I have said we are limited in attention thus we need to capture the roving eye with consistent headings on the subject.
However, the recommended form is to start with a large heading and then go down in size as you process through the page. Importantly you don't have various #2 headings and then #3 then back up to #2 etc. You start with a #1 and finish down at #4 or five.

Setting up your free blog is easy.

Colored headings are great and the use of different fonts provides some appeal.

Using headings to write

A great way to expand your writing is to start with headings. List out all your headings on the page and then fill in with relevant content. This is an easy way to increase your word count without trying.

Using Pictures in your blog is recommended

Pictures draw a reader to a point you are trying to make. Therefore the picture must be in touch with your content. It does attract the bored reader to explore further and read more of your fabulous writing

In fact, many recommend a heading picture and it is part of the WordPress structure most training will include this as a first priority, however, I notice many of the premium sites are moving away from this idea.

Try both ways and monitor your progress.

Blogging for SEO-tips for beginners and why use a Meta description

Using a meta description is useful if not just a best practice.

A meta description tells what your blog is about and shows on the search term under your URL.

This shows differently for mobile and web pages but has your URL. heading and Meta description. If you do not do a Meta description Google will do one for you usually based on the first paragraph.

Importantly people click because you answer a question in your wording.

Sentence and paragraph length in a blog.

Your writing is important and should be completed around the best habits.

Use short sentences of less than 75 words and short paragraphs of less than 300 words.

Use lots of space and make it easy for readers to find what they are looking for.

Nothing is set in stone but following closely to the rules will give you a better dump rate.

How many links should you put into a blog?

First of all, there is more than one blog link.

• Internal links
• External links
• Backlinks
• Authority links

Each of these is important and should appear on every post you complete.
Internal linking is referring readers to other parts of your site that relate to your current subject.
You can have lots of these but at least some.

External links are linking to another site as a reference to what you are talking about, always good to have a couple.

In the same vein, Backlinks are other sites coming to you as a reference

Authority sites are those that are recognized institutions like Universities, Government sites, etc.
I regularly use Wikipedia as my authority site and it is recommended that you use at least one of these links in your post or page.

Blogging for SEO-tips for beginners and most importantly your spelling.

Spelling and grammar in your writing

Some of us are great spellers many reasonable and the rest, like me, really bad.
Google likes perfection so those of us in the lower category really need help.

You can check as often as you like or have a proofreader that combs through your work.

I use a free plug-in called Grammarly.com
In fact, I now use the paid version to get even better results because I write quite a lot.

For instance, this is just one however there are many others but this works really well and is easy to follow.

What are transition words and why are they necessary

First of all, these are words that link your sentence together so that the reader has a better understanding of what you are saying. Importantly Yoast SEO state that 30% of your sentences should contain a transition word.

Yoast SEO has quite good training on this at their website Yoast.com. Above all, you need a basic understanding of these words to work in with what Google believes is appropriate.

The other big hangup is using an active voice instead of a Passive tone. Therefore explore some further training on this on the internet so you have an in-depth idea.

Blogging for SEO-tips for beginners and further training

Where can you get training on how to write a blog?

I have mentioned Grammarly to help with spelling and Yoast SEO to help with style and format however I want you to go even further and explore a far greater starting place.

The internet is a powerful beast that must be tamed by you to have any chance of achieving a result.
A blog, a post, and a book are all the same it is only the number of pages that change.

Importantly this is not me selling a product. The training is free right up to a great level of achievement and after that, it is cheap enough for anyone to be involved.

As a result, I have done the whole course twice because the first time I thought I knew it all. However, I was wrong, and skipping through did not work.

Finally, I recommend you have a look around and you will find the magic to turn you into a writer.

Blog post-marketing. the answers for you.

Conclusion

My aim with this blog is to give you a few ideas to base your writing on and take you to the next level. Importantly it will require your participation in some extra learning to really tick some boxes.

Above all else, you must be read or you are wasting time. For example, if you don't understand the principle of Keywords you simply cannot achieve the results you want.

Secondly, if your writing is not user friendly the readers will desert you therefore again leaving you unread

Finally, the internet is based on a structure so in short, you must understand what you are doing.

In conclusion, you go to school for a lot of years to read and write go to internet college and save yourself a lot of wasted time.

Blogging for SEO-tips for beginners by Peter Hanley

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