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Yoast versus Torbet online SEO
This is going to be a difficult decision for me because I use both on two different websites and enjoy what they have to offer.
However, I think I have grown past one into the one I now choose as my favourite.
Yoast SEO
Owned by Joost De Valk
Yoast.com
Free WordPress Plugin
10+Million users
What is good about Yoast
Basic is free with upgrades
Upgrade $89/
Has a writing marker
Contains SEO warning
Link counter
Title box
Description and Keywords
Support.
What is bad.
Takes time correcting things
to get a lot of green lights
Online SEO by Michael Torbet
WordPress.org/plugins
Free WordPress plugin
2+ million users
What's good about all in one
Basic is free with upgrade
Upgrade $68/128
Title box
Description
Keywords with counters
Regular updates
Many technical options
Great support
What is bad?
This is far better for the more technically orientated users
Who are the products for?
Basically, anyone with a website that requires input to maximize the SEO ability of the site. These two WordPress plugins battle for the lead in users and upgrades to premium.
Generally, both act quite well for the rank and file in the free version and include a site map so there is no need to upgrade unless you reach a level of ability past most users.
Training and support
Users rave about their support with All in One as being second to none, however, Yoast provides the most benefits to those paying out for the upgrade.
Fortunately for the new user support is not really necessary as a plug and play service.
I am getting training at Wealthy Affiliate for free and will provide here a basic unit on SEO to share
Yoast academy costs money to learn as does many of the all in one courses.
It is really a necessary part of the web page so good SEO makes a difference to your results.
My Final Opinion on SEO Plugins.
I don't want to be a fence sitter here but am torn between the two for me to give a solid recommendation.
I started with Yoast and still use it on one site and quite enjoy the wrangle with the writing score. Yoast taught me the value of positive words, shorter sentences and more headings. For these reasons, new writers should use this as the best option.
My latest site I am using All In One and I do without the prompts because the result is quicker.
However, I must remember the rules of writing and constantly check myself to make sure of my content.
I have used both and ignored the warning that they conflict so I guess it is not a good idea.
Who gives the best SEO results?
The answer is you do.
The best way is by following the basic set of rules. you require:
A Catchy Title
Then a keyword that is not too busy and I have written more on that here
Your Meta description is exciting and one that attracts readership.
I also think that All in One has an edge over Yoast on results but that is gut over actual results.
Other things that affect SEO
We are just touching the tip of the iceberg here and as of the start of June 2019, Google has again changed the algorithms.
However, several things will always stay consistent.
Content is King! now write that down and never forget it.
Length of the content should be over 1500 words.
Short paragraphs and short sentences
Headings only start big and cascading down.
Keywords that have a chance of being found.
Links to an authoritative site like Wikipedia
lots of Internal links.
Great pictures with an Alt description
finally some branding and links to social media
Conclusion of Yoast v All In One
Beginners should start with Yoast. It will help you in many ways to improve your skill levels in writing, page setting and SEO.
You should read more about this along the way because a short review like this can not teach you everything you need to know.
The most experienced or those that don't take orders well go to All in One as the ultimate tool.
2020 update: Yoast wins the race
I have come back to using Yoast. They have marched ahead because of great branding and marketing. Being solely focused on customer content.
All In One and Michael Torbet have sold the product to a group that hopes to develop it further and I want to see the results
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